Local Search Listings
Google local search listings are a great way of increasing your website’s search engine exposure. If you are a serious business person, it’s an excellent idea for you to consider listing your products or services with Google search listings.
Why List Your Products and Services With Google?
Listing your products and services enables you to get your website identified easily by search engines. When people do a keyword search to look for local products and services, Google usually sends them to their local listings. If you have listed your business on Google search listings, you get exposure to potential local customers.
How Do You Put Your Business on Local Search Listings?
Google My Business
All that you have to do is to visit Google My Business where you will click on the green button “Start Now” to go to a page for signing in if you already have a Google account. If you do not have a Google account, then you will have to sign up first.
After logging into your account, enter your business information, which includes your business name, physical address, website address, telephone contact, email address and business category. It also includes product photos, business hours and descriptions. After filling in the information and submitting it, Google will first have to confirm your address through a telephone call. Alternatively, they will send a postcard to your address. When you receive that confirmation, you begin to appear in Google search listings.
To create a useful local search listing, make it a priority to optimise it to help people to find your business. It means that you have to make your listing as exhaustive as you can by entering all of the information mentioned above.
Secondly, make sure you specify the suitable categories for your business so that Google can show your business for the right searches. It’s advisable to choose specific categories as opposed to those that are broad. Establish a strong presence on the web to improve your search results
In conclusion, let me remind you that an online business requires you to work on getting free traffic from organic searches. Keyword optimisation, building inbound links and local search listings are excellent ways of increasing your website’s visibility to search engines. They are free, and you should take advantage of them to boost your business online. Think local search listings to increase your search engine exposure.
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